Dubai came alive this February as TikTok LIVE Fest 2025 MENAT took over Ain Dubai Plaza, turning the waterfront into a stage for the region’s most exciting creators. In partnership with BEYOND Developments, the festival celebrated livestreaming, talent, and the communities that make TikTok LIVE so unique.

With over 1.4 million creators from across the Middle East, North Africa, and Turkey taking part this year, the event showed just how far TikTok has come in empowering creators and connecting audiences in real time.

Star-Studded Performances

The festival line-up had something for everyone. Egyptian superstar Tamer Hosny lit up the stage alongside Yasmina A. and Turkish singer Gökçe Özgülok. TikTok LIVE creator Amr Mano premiered a brand-new track, adding a personal touch to the night.

The excitement didn’t stop there. Tareq Alsaadi wowed the crowd with a helicopter show, while Al Rafaelo got hearts racing with a live drum performance. The highlight? A futuristic drone show featuring the first real-time TikTok LIVE match drone meter, where creators matheuscllaus and bader_nh went head-to-head in a thrilling cross-border display of skill and creativity.

LIVE Fest MENAT also honoured the people who make TikTok LIVE special. Abo Hamad was named MENA LIVE Creator of the Year, Amr Mano took LIVE MENA Music Creator of the Year, Douha Laribii won the Beauty and Fashion Creator award, and Sahar Suleiman received the Business Excellence award.

Tamer Hosny earned a special Megastar of the Year recognition for his enduring impact and authentic connection with fans. Other top creators, including Al Maha, Halmos, Abdulla AlHamar, and Ammar Alkoofe, were celebrated for their talent and creativity, showing the incredible range of voices thriving on the platform.

A Platform That Connects

TikTok LIVE is growing fast. In 2025, LIVE content across MENAT jumped 44%, with viewership up more than 40%. Features like Multi-Guest let creators collaborate across borders and reach new audiences, proving that TikTok LIVE isn’t just about performance; it’s about connection.

Whether sharing a new skill, performing music, or simply chatting with fans, creators are finding ways to make audiences feel part of something bigger, in real time.

From Screens to Reality

For BEYOND Developments, LIVE Fest MENAT was about more than an event, it was about creating experiences where creativity thrives, communities grow, and culture comes alive.

The festival proved that TikTok LIVE is more than a platform, it’s a movement. From online streams to live celebrations, it shows how real-time connection can turn moments into memories, and creators into cultural icons.